Stylish 48-page publication includes auction
highlights + features on Asian antiques, contemporary art and other in-demand
collector categories
NEW YORK – LiveAuctioneers (http://www.LiveAuctioneers.com), the
Manhattan-based technology company that provides Internet live-bidding services
to 1,695 auction houses in 42 countries, has issued a collector-oriented
digital magazine to mark its 10th anniversary. Titled “Live2012,” the 48-page
full color publication is available to download free of charge either as a PDF
or HTML5 page-turner.
Chock-full of insightful
content created by editors and columnists from LiveAuctioneers’ digital arts
newspaper “Auction Central News,” the magazine includes 2012’s most exciting
auction highlights plus feature articles on Asian art, pop culture, antique
toys, and contemporary art’s triumph over Wall Street. Additionally, there are
special reports on last year’s high-profile auctions in Germany, Italy and the
United Kingdom; and a Q&A feature called “Eye on Design,” which includes
interviews with acclaimed interior designers and self-confessed Internet
auction “addict” Whoopi Goldberg. LiveAuctioneers’ boutique publicity firm,
LiveAuctioneers PR Services is showcased with a report on its most successful
campaign of 2012 – promoting the auction of the late Steve Rubell’s personal
archive of Studio 54 memorabilia.
The keynote article is
LiveAuctioneers CEO and co-founder Julian R. Ellison’s narrative retrospective
of LiveAuctioneers’ first 10 years. In his memoir, Ellison recalls his
fledgling company’s initial five years in partnership with eBay Live Auctions,
and the lessons learned after LiveAuctioneers lost the benefit of eBay’s
powerful platform and global exposure.
“When eBay dissolved its Live
Auctions division, we were suddenly on our own and scrambling to develop our
own live-bidding technology,” Ellison writes in his revealing retrospective.
“While we went about this, we were forced to use an interim third-party bidding
system that nearly finished us off. It took us a year to build and test our own
technology…At least we came out of the experience with an awareness that our
own technology had to be the most dependable and robust available. We believe
that today it most definitely is.”
Live2012 also showcases
LiveAuctioneers’ latest technology suite, from its interactive live-bidding
mobile app – the only one of its type in the auction business – to its sleek
new website and bidder dashboard, designed by Katana, London.
To view the page-turning
version of Live2012:
To download the free PDF:
Visit LiveAuctioneers online
at www.LiveAuctioneers.com.
Live2012, the digital magazine published by
LiveAuctioneers to commemorate its first 10 years of operation